"I remember the moment I realized that in order to have the life of my dreams, I'd have to start my own business."

You know how they say "acceptance" is the first step? Well, it took me a while to accept that the traditional definition of "success" wasn't aligned with the life I'd envisioned for myself.

After finally coming to terms with that, I put in the work. I still remember DIY-ing my first website on Squarespace, seeing those first referrals trickle in and then thinking, “ok, I can do this!”

But then, I remember them slowly coming to a halt. I remember seeing everyone in my niche rebranding. I remember seeing those same competitors thriving. And I remember thinking, “that should be me!"

That’s when I learned these three valuable lessons:

(and if you're reading this,
chances are you feel the same way.)

1 - In business, and in life, first impressions matter.

2 - Your website is your business’ first impression to new clients.

3 - Thus, in order for your website to make you money, it needs to LOOK like money first.
In other words... it can't be half-dressed.

After taking that to heart, I dove deep into the world of websites and brand design. I strategized, re-branded, and ultimately transformed my own website into one that was truly “visually gold”.

I learned that people aren’t the only ones who need makeovers - websites need them too from time to time. And sometimes, a new look is all it takes to show up in confidence - both in life, and in business.

And now, I want to help you do just that.